YouTube is the another
most popular social media site as now a day lots of people are using YouTube to
watch movies as well as to listen video songs. So YouTube is really good source
for the companies in order to post their commercials or other ads to attract
more customers and to tell people more about their upcoming products and
campaigns. The comparison between two brands can be explained as follows: -
McCafe on YouTube: -
·
McCafe has
209,609 subscribers and 36,320,333 views on YouTube.
·
McCafe
mainly promotes their product and the different campaign run by McCafe with the
help of videos, music etc.
·
The
description area mainly includes the description of the content and products
shown in the video and some links to the other sites as well.
·
The most
successful recent video for McCafe is
imlovinit24 McCafe Makes Morning’s Fun, as it has 69K views on YouTube and
71 likes.
·
It was
successful because the content in the video is really beautiful and attractive,
as they mainly talk about how people are having fun with their McCafe coffees.
 |
| McCafe on YouTube |
Krispy Kreme on YouTube: -
·
Krispy
Kreme has 2,740 subscribers and 611,848 views on YouTube.
·
McCafe
mainly promotes their new products to the consumers with the help of music
tunes and videos.
·
The
description area includes description of the product shown as well as some
keywords such as #dayofthedozens.
·
The most
successful video of Krispy Kreme in recent times is Krispy Kreme #dayofthedozens present The World’s Tastiest, as it
has 142,295 views and 256 likes with 16 comments.
·
It was
successful because the video shows the manufacturing of yummy doughnuts and
their new campaign Buy One Get One,
which helps them to attract more consumers.
 |
| Krispy Kreme on YouTube |
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