Tuesday, 22 March 2016

Dunkin Donuts and Van Houtte on Instagram


Dunkin Donuts and Van Houtte both have their presence on the Instagram with a great number of Followers.

Dunkin Donuts

·         Dunkin Donuts has about 753k followers, 785 posts on its Instagram account.

·         Dunkin Donuts is also active on this social media as it is on twitter account. They post after every two or three days.

·         Their post is generally about promoting their company and its new products. They also post videos relating to it.

·         The main keywords used by Dunkin Donuts are: - #stpattysday, #daylightsavings etc.

·         The most recent post by Dunkin Donuts on Instagram is about St patty’s day and about St. Patty’s day offer that is getting 154 points on a purchase of $5. The reason of the successful of this post is because of the getting lots of points on only $5 purchase. This post got many likes and comments. This post was published on March 17.


 

Van Houtte

·         Van houtte has about 3370 followers, 162 posts on its Instagram account.

·         Van houtte is very active on this social media account like its Facebook page. They post every day, sometimes one post a day and sometimes two posts in a day.

·         Their post is also about the promotion of its company and new products and getting people to try their coffee so that people can buy often.

·         The main keywords used by Van Houtte are: - #cafevanhoutte, #Cafe etc.

·         The recent post by Van houtte on Instagram is “Coffee is our Inspiration” which was published on March 17, 2016 and got about 50 likes on this posts.

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