Dunkin Donuts and Van houtte on Facebook

Facebook is popular all over the world. All the people share their views and pictures on this media. It is a great way to do advertising for a particular brand or company because it is easy and fast and not that expensive. And it is easy way to connect to the people around the world and aware them about brands. This post is about the comparison of two brands on Facebook which is explain as follows: -

Dunkin Donuts

·         Dunkin Donuts has about 13,378,095 likes on its Facebook account.

·         They post not much on this account. They post twice a two week and sometimes twice a week.

·         Their post is generally about promotions, offers, deals, events and pictures and videos.

·         they do not follow the rule of 50/50.

·         The keywords that are used by the Dunkin Donuts are Boston Kreme, Macchiato etc.

The recent post by Dunkin donuts are: -

·         What a perfect pair #BostonKreme#Macchito which was published on February 23 at 2:39 PM. This post has about 1.3k views and 80 likes and 8 comments and 5 shares.

 

The reason of the success of this post is because people love colorful donuts and its flavored coffee. And the video of this post was based on it that grab the attention of the customers all over the world to watch it and try new products of Dunkin Donuts at different stores around the world.

 

Van Houtte

·         Van Houtte has about 248,200 likes on its Facebook page.

·         They post after every two days. They post one post a day or sometimes twice in two days.

·         Their post is related to promotions, deals, offers, events.

·         They basically follow the rule 50/50 in their posts.

·         The keywords used by Van Houtte is Chef worthy brunch, k-pod cup etc.

The recent posts by Van houtte are: -

Dunkin Donut Social Media

Dunkin Donuts social media strategy

 Dunkin Donuts is known for its delicious and variety of colourful donuts and great coffee. Dunkin Donuts is now popular in Canada and in other countries. They provide the customers with a good quality of their products. Dunkin Donuts have a strong social media presence, so that they can connect with the customers around the world and can know their feedbacks about their company and products.

Social media sites on which Dunkin Donuts has presence:
 Facebook
 Twitter
 Instagram
Yelp
YouTube
And many other sites

In this, you will know that how Dunkin Donuts uses social media to connect with its customers to make them aware about their new products and about their feedbacks: -

Dunkin Donuts has about 1.05 million followers on twitter. They post on this account everyday, one post a day and sometimes two posts a day. They tweet about their products, sales, promotions. The company usually active on this social media and use this social media to connect with its customers, so that people can buy its products and can give their feedbacks about it. Dunkin donuts also replies to their customer’s feedbacks.

Dunkin donut Twitter

On Facebook, Dunkin donuts has 13,350,233 likes.  They post on this account once or twice a week. They have many shares on a single post. They post about their commercials; new products, promotions. They also use this social media to interact with its consumers and get their feedbacks.

Dunkin donuts Facebook

On YouTube, they about 18,151 subscribers and have about 4 millions of views on the channel. They post video every single month about their new products and commercials.

Dunkin donuts YouTube

In Brief, Dunkin Donuts uses different social media to connect with people around the world to know about their feedbacks related to their new products.  Dunkin Donuts use twitter account more often to post about their products. Dunkin Donuts has various social media accounts to connect with their customers. Its marketing strategy depends upon social media as they use it for promotions, advertising.

Dunkin Donuts and Van Houtte Introduction.

 Dunkin Donuts is an American Company. It was established in the year 1950 in United States and William Rosenberg is a founder of this company. Dunkin brand Inc. is a owner of the Dunkin Donuts company.From that time till now it is running successfully, and it is known as a largest coffee and donut making company all over the world with a variety of colourful donuts. Dunkin Donut has about 12000 restaurants around the world. Dunkin Donuts is opening more restaurants to expand its business. Dunkin Donuts includes donuts, bagels, muffins and other variety of baked goods and different types of hot and cold beverages.



 Dunkin Donuts is introducing two new item to customers that is Fudge Croissant Donut- This delicious Fudge croissant donut will be popular among the people who love chocolates. It will have fudge filling and a chocolate toppings. This Fudge Croissant Donut will be available in all Dunkin donuts restaurants all over the world.

Van Houtte was established in the year 1919 in Quebec, Montreal, Canada. It is founded by Albert Louis Van Houtte. It is also known as the best international coffee in the world. And it is very Famous in Canada. Because people like their quality of their products. Van Houtte is expanding by opening its restaurant at various places in Canada, America, Europe and Asia