Krispy Kreme Fan Page on Different Social Media Sites

Krispy Kreme: -

·         The most popular fan Page for Krispy Kreme on Facebook is: https://www.facebook.com/pages/Krispy-Kreme-Doughnuts/134990613194394?fref=ts

         This page is considered to be most popular because it is very active and people can easily share their views about Krispy Kreme with others. Moreover it also promotes the new products and the campaigns of the company.

                    

Krispy Kreme Fan Page on Facebook

·         The most popular Fan page for Krispy Kreme on Twitter is: https://twitter.com/KrispyKremeNEPA

This page is more popular fan page for Krispy Kreme because this page is really active and tweets almost daily and it tell the real vital information about the company, as news about the campaigns or the  aspects of the companies such as growth. Moreover it tells about the upcoming products and the events of the company.

                  

 

Krispy Kreme Fan Page on Twitter

·         The most popular Fan Page on Instagram is: https://www.instagram.com/krispykremeph/

This page is popular due to its large number of followers and posts on Instagram. Moreover this page is really active and posts regarding the new products and the experience of different people with Krispy Kreme, which helps the company to know the consumers more.

Krispy Kreme Fan Page on Instagram

             

Williams Fresh Café Fan Pages

Let us have a look at various fan pages of WFC on Facebook, Twitter and Instagram.

•         Facebook Fan Page;

It is very hard to find any considerable fan page of Williams’s fresh café on Facebook. The main reason is that it is a Canadian brand which is not much active to its competitors comparison. However, there are some pages which can be found on Facebook with very few likes.

(Link to one of pages here: https://www.facebook.com/pages/Williams-Fresh-Cafe/182265161804894?fref=ts )

• Twitter Fan Page:

Williams Fresh Café has more fan pages on Twitter compared to the Facebook. One of these fan pages is @wfreshcafe which has 24 followers and 70 tweets. This pages mainly posts stuff about the various products offered at the Williams’s fresh café and also the news related to the coffee chain. This fan page is very active and sometimes retweets the content from the official Williams fresh café page.

(Link: https://twitter.com/wfreshcafe )

·        Instagram Fan Page:

There are very few fan pages of Williams’s fresh café on Instagram. But @WFCbrampton is a fan page which is consistent with the official theme of the Coffee chain. This page has 32 followers and 36 posts. They post just like the official page with the content related to their products and services. Have a look at it here: https://www.instagram.com/wfcbrampton/ .

7-Eleven Fan Pages

7-Eleven:

Facebook:

There are many unofficial 7-Eleven Facebook pages for their readers where they post and share video, images and also review about the brand. The 7-Eleven ID is one of the best fan page on Facebook. It has 179,711 likes. This page is kind of food store and grocery which promote 7-Eleven brand. Also it post the personal picture of customers with their consent while drinking coffee and visiting store. The link for this page is given below.

Facebook Page

https://www.facebook.com/7elevenID/

Twitter:

7-Eleven also has Twitter fan page. This page is named a 7-Elevencares which has 4742 followers and 15K tweets. In this page every reader share their views by tweeting about 7-Eleven brand. Moreover, in this page many people share their personal review and promote it with 7-Eleven coffee products and also pictures. The link for this page is

Twitter

https://twitter.com/7elevencares

Instagram:

There is also one the best Instagram fan page which include the picture and short video shared by them as 7-Eleven brand. This page is known as slurpeecanada. It has 3,863 followers. This account is basically promote 7-Elevenfaviourite drink which is known as Slurpee. The link for this Instagram fan page is

Instagram 

https://www.instagram.com/slurpeegram/

Most Popular Fan Page for McCafe on different Social Medias

McCafe: -

·         The most popular fan page on Facebook is: https://www.facebook.com/pages/McCaf%C3%A9/1592785064289252?fref=ts

In this page people can post their comments about the experience they had on McCafe and can also share pictures and videos by posting on this page with others.

         

 

McCafe Fan Page on Facebook

·         The most popular Fan page on Twitter is: https://twitter.com/Mccafe_post

This page got more number of followers and more active on twitter than others. Moreover they posts about the McCafe coffees and also different locations with the help of pictures and videos.

           

 

McCafe Fan Page on Twitter

·         The most popular Fan page on Instagram is: https://www.instagram.com/mccafechel/

This page about McCafe is more active and got more followers than others on Instagram. This page includes posts regarding different product of McCafe and the customer’s experiences.

         

McCafe Fan Page on Instagram

Fan Pages of Starbucks

Starbucks is a big global brand with a lot of loyal fan following. Let us analyze the Fan pages of Starbucks on various Social Media Platforms.

• ·        On Facebook

Starbucks Vietnam fan page is a big fan page community on Facebook with 15800 likes. This is one of the most prominent fan pages of Starbucks on Facebook. They are very active and they post all the content related to the brand. They usually post pictures and video content on the page related to the brand and most of the time they use Vietnamese language for local users to post the content.

(Here is a link to this fan page: https://www.facebook.com/Starbucks-Vietnam-Fan-Page-214893191940866/?fref=nf ).

• ·        On Twitter

                    Starbucks has many fan pages on twitter as well which shows us all that how popular the brand is with the youth.  @iStarbuckFan is the twitter handle for one of the popular Starbucks fan pages on twitter with 731 followers and impressive 13,890 tweets. Instead of posting pics and videos for its brand, this fan page mostly tweets the links to websites and blogs containing updates related to Starbucks. These updates talk more than the products and cover other issues related to the brand.

(You can have a look at it here: https://twitter.com/iStarBucksFan )

• ·        On Instagram
• 
  
•  Starbucks has a lot of fan following on Instagram. Starbucks.dailyyyy is a very prominent fan pages of Starbucks and they use t #starbucksdailyyyy to post most of their content. They have 238 followers and 94 posts so far. They always post images related to the starbucks and their images are very attractive and catchy.

(Have a look at it Here: https://www.instagram.com/starbucks.dailyyyy/ )

Tim Hortons Fan Pages

Tim Hortons:

Facebook:

There are many unofficial Tim Hortons coffee Facebook pages for their readers where they post and share video, images and also review about the brand. The Tim Horton Coffee shop is one of the best fan page on Facebook. It has 2335 likes. This page also shows the fan of Tim Hortons post their personal picture while drinking coffee and visiting store. The link for this page is given below. 

Facebook Page

https://www.facebook.com/pages/Tim-Hortons/131255036897693

Twitter:

Tim Hortons also has Twitter fan page. This page is named a Tim Hortons U.S which has 20.3K fans. In this page every reader share their views by tweeting about Tim Hortons brand. Moreover, in this page many people share their personal review and promote it with Tim coffee products and also pictures. The link for this page is

Twitter Page

 https://twitter.com/TimHortonsUS

Instagram:

There is also one the best Instagram fan page which include the picture and short video shared by them as Tim Horton brand. This page is known as timhortonsgcc. The link for this Instagram fan page is

Instagram Page

https://www.instagram.com/timhortonsgcc/

Dunkin Donuts and Van Houtte Comparison on Twitter

Twitter is also has become one of the famous social media site. On this media people can tweet their images and views in 140 characters. It is also a very good media to promote and advertise about brands so that people would know about products and offers. This post is about the comparison of two brands on twitter.

Dunkin Donuts on Twitter

·         Dunkin Donuts has about 1.05 million followers, 44.9k tweets and about 4890 likes on its twitter account.

·         Dunkin Donuts is active on this media as they post more often on this account like one post every two days.

·         They tweet about their new products and promote them.

·         They are not really focused on 50/50 rule.

·         The keywords that are often used are #granddeburrito, #DDperks etc.

·         The most recent post by Dunkin Donuts on twitter which was successful was about enjoying Baskin Robbins iced coffee which was published on March 11. This tweet has about 63 retweets and about 180 people favorite this.

 

 

 

Van Houtte

Van Houtte has about 7420 followers, 1757 tweets and 155 likes on its twitter account.

Van Houtte is active on this account too. They tweet more often, sometimes one post a day or one post after two days.

They tweet about their new products with images an videos.

They often follow the rule of 50/50 as they also post about their Van houtte blog.

The main keywords use by Van Houtte are – #concours, #kcups etc.

The most recent post of Van houtte on twitter is “Leek and coffee quiche: as original as it delicious” is about a new product. This was tweeted on March 9.

Starbucks Vs Williams Fresh Café on Twitter

Twitter is one of the most widely used and influential social media engines. Let us analyses the recent Twitter performance of Starbucks and Williams Fresh Café.

Starbucks:

• Starbucks is one of the top global coffee chains and it has a strong presence on Twitter with 11.7 Million followers and 61,534 tweets on it’s on its official Twitter account.  By looking at the most recent 25 tweets of Starbucks, we can say that:
• ·        They are active on twitter and they post 10+ tweets per week on average.
• ·        They promote their various products with attractive images and they also post their offers and promotions like ‘Happy Mondays’ for their consumers.
• ·         They use the 50-50 rule very well including post related to their brand as well as various media.
• ·        The Keywords that Starbucks mainly uses are: Trees, Coffee, and Happy Mondays, Almost spring, Happy etc.

There most recent popular tweets are:

These two tweets received highest likes and retweets among the recent tweets because they talk about the Starbucks signature style which reflects style with seasons.  They linked the nature and gardening in one tweet with Starbucks and they mentioned their trendy new product in other tweet.

Williams Fresh Café:

Williams Fresh Café is a local Canadian Company and hence has no practical comparison with a global brand like Starbucks on a global basis. But they are really doing their good efforts and they have 1,375 followers on their official account and 2,977 tweets.

• ·         They Post 6 to 10 posts per week and are comparatively more active on Twitter than Facebook.
• ·        They promote their products and service including promotions and opening/closing of some of their stores.
• ·        They use the 50-50 rule very well including post related to their brand as well as various media.
• ·        The Keywords that Starbucks mainly uses are: Happy Weekends, Refreshed, 2x, all day etc.

Their most popular recent tweets are:

As we can see that WFC do not receive much likes and re tweets on Twitter but still their most liked/re tweeted recent tweets include the posts in which they promote their sale promotion plan which offers discounted price on holidays and 2X point reward system on special days for their consumers. But they really need to catch up with their competitors. 

Social Media Networks: Williams Fresh Café

Social Media Strategy of Williams fresh Café:

Williams’s fresh cafe is a Canadian coffee chain which serve a number of food items including coffee to their consumers. However, it is placed in a industry where large companies like Tim Horton's, Starbucks Coffee, McDonalds, Krispy Kreme etc. compete. However, despite its small market share and size it has maintained quite impressive social media presence. Williams Fresh Café has its presence on all major social media networks like Facebook, Twitter, YouTube, Instagram, and LinkedIn and many other social media platforms. We will try to analyze Company’s Social media strategy on these Major Platforms.

Facebook:

Williams Fresh Café has 8,047 likes on Facebook and company is trying to catch up with other competitors in terms of likes. Williams’s fresh café typically posts 5 to 15 posts per month and is relatively less active in terms of posting content on Facebook. However, Williams Fresh Café has very good response time to user comments on Facebook. Company promotes its menu items on Facebook through catchy images and videos. They also promote their products on special occasions like holidays.

 

WFC-Facebook

Twitter

Williams’s fresh café has 1376 followers on Twitter and has impressive 2997 tweets so far. Company is also trying to catch up on twitter and has good response time to user feedback. Just like Facebook, Williams Fresh Café Post’s about 5 to 15 post per month. They promote all of their menu items, Restaurant Locations and other related stuff on Twitter.

WFC-Twitter

YouTube

In Case of YouTube, Williams Fresh Café has a very weak presence. The official channel has only 8 subscribers and has total 9 video’s only posted one year ago. 7 videos are related to Franchise Training, one video addresses franchising and the other video promotes customer loyalty program of the company.

 

WFC-Youtube

Instagram

In Case of Instagram, the company is trying to improve their presence. Williams Fresh Café has 695 followers and 857n posts so far. The Instagram page has discontinued post pattern but it can be observed that Williams Fresh Café Posts 10-15 posts (Pictures or Videos) in a typical active week. Company promotes its coffee and other products and promotions by posting very attractive pictures and content for consumers.

WFC-Instagram

Social Media Strategy- Starbucks

Starbucks Social Media Strategy:

Starbucks is an international Coffee Chain which manages global operations and maintains its brand distinction in vastly competitive industry. The company is well aware of the importance of Social Media and thus has a strong presence on all major Social media channels.

Let’s have a look how they manage and perform on various Social media giants:

·        Facebook:

Starbucks have pretty impressive fan following of 36,140,085 people on Facebook. The Company knows they value of keeping direct contact and communication with the consumers. Therefore Starbucks posts 1 post on average of 2 to three days. They also stay engaged with users through their previous posts by commenting on user comments and feedback. They wish people on special occasions and also promote some of their products on these occasions.

Facebook

·        Twitter:

Starbucks also cash from its strong presence on twitter. The Starbucks Main Page on Twitter has 11.7 Million Followers and Starbucks Canada page has 311,294 followers. Starbucks main page on Twitter has 60,903 tweets so far, which is an impressive amount of tweets. Starbucks tweet on twitter on an average of one post per two days. They Post really catchy pictures of their products and services and special tweets on special events. They also promote their special promotions time to time.

Twitter

·        YouTube:

In Case of YouTube, the activities regarding posting new stuff for users slow down a bit because of efforts and resources required to make interactive videos. However, Starbucks Channel maintains 90,653 Subscribers on YouTube and has posted 372 videos so far. They basically post the video’s to promote their products which include consumer views sometimes. They usually post 5-8 videos per week on their channel.

YouTube

·        Instagram:

Starbucks Have 7.9 million followers on Instagram and are pretty active on this social media channel. They have 1,011 posts so far and they usually post one post per day. Just like other social media platforms they promote their products and services, special events and promotions through pictures and video’s on Instagram.

 

Instagram