In this post we are present an original Content Marketing
campaign idea for Tim Hortons. We
already know that Tim Hortons is popular coffee brand among North American
market. The detailed description of our idea is given below.
Tim
Hortons:
- This campaign is basically for Tim Horton brand.
- We are going to launch an app which has installed puzzle game. And people has to solve that puzzle in minimum time period. Those who solve this game within given time period they will get free coupon for coffee or other Tim Hortons product.
- Our main target audience will be college students.
- Our main goal for this campaign is to achieve more and more subscribers of Tim Apps.
- We will plan to launch this app in upcoming spring season.
Tim Hortons App |
- To promote this strategy we will use two main media one is Facebook page and other is Instagram because mostly student use Facebook and Instagram account on their smart phone. Which will easy for us to spread the awareness of our new campaign.
- We will sure that this campaign attract and engage more audience because this campaign not only excited but also fun full. Moreover, audience can also utilize their free time or stress while playing this game and win the prize in return which every customer want from each brand.
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